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The necessity of the use of social networks as an ingredient of computer-integrated marketing communications for advancement of higher educational establishments

Mariia Kostiuk

Traektoriâ naukiCilt 2016/2, Sayı 9

The volume of demand and supply on educational services constantly grows and education becomes the perspective sphere of the Ukrainian economy. In the conditions of the permanent increased competition between educational establishments, it is impossible to do without marketing, namely …

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