A global and cooperative professional/academic effort to advocate the value of public relations to organizations and society - How the global alliance is changing the future of the public relations profession
Academicus International Scientific JournalCilt 2010/2-legacy-630, Sayı 2
In the fall of 1964, aged 23, the author of this chapter found himself at a 3M Company HQ meeting in Saint Paul (Minnesota) with some ten other international relations professionals. An elderly and just retired William McKnight, legendary founder …