“market value” için 6 makale
International Journal InternaukaCilt 2018/10, Sayı 10
The article deals with the mathematical models of estimating the market value of enterprise. There is determined that the process of evaluating the value of enterprise depends on the pursued goals and the reasons that it prompts. At the same …
International Journal InternaukaCilt 2018/6, Sayı 6
The article examines the study of information as an economic good, the special properties of which determine the specificity of its turnover in the information market. Questions of principles of an establishment of the market price of the information and …
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi DergisiCilt 2012/2, Sayı 2
Pazarlama düşüncesinin oluşum ve kuruluş dönemlerinde temel yaklaşım metaların pazara sürümü iken, 1950’lerden sonra “ürün baskın” yaklaşımı egemen olmuştur. Bilgi teknolojilerindeki radikal değişimler sonucu tüketicilerin de artık bilgiye ulaşmasının kolaylaşmasıyla, işletme ile müşteri arasındaki bilgi asimetrisi ortadan kalkmış ve müşteri …
Traektoriâ naukiCilt 2015/1-legacy-2329, Sayı 5
The article discusses the relationship between consumer behavior and marketing communications. It reveals the possible influence of marketing communications, appealing to the values of consumers, on their behavior.
International Journal of Social Sciences and Education ResearchCilt 2016/2, Sayı 1
Nowadays we observe that consumers’ hopes and expectations are changing, so they require to have more information about products. Instead of just accepting goods and services offered by firms, they expect firms to produce what they want. Consumers want to …
European ResearcherCilt 2015/15, Sayı 101
В статье проанализированы условия ценообразования на внутреннем и экспортном рынке агропеллет с учетом качественных характеристик топлива, рыночных, внутрихозяйственных, природных и институционально-регулятивных факторов. Осуществлена сравнительная характеристика цены агропеллет с ценами на другие виды топлива в контексте обеспечения устойчивого развития страны (экологичности, …