“marketing strategy” için 7 makale
International Journal InternaukaCilt 2018/11, Sayı 11
The article considers definition of strategy, correlation of corporate and marketing strategies, their importance in enterprises` activities and creation of competitive advantages to ensure sustainable development of the organization.
International Journal InternaukaCilt 2017/5, Sayı 5
This article focuses on the terminology of strategic marketing planning and assesses the basic principles of strategic marketing plan for commercial and industrial enterprises. Formation of strategic planning processes is described, both theoretically and justified on practical experience obtained from …
International Journal of Social Sciences and Education ResearchCilt 2016/2, Sayı 1
The purpose of the study is to assess the health interest level of fast food consumers and the effecting factors. To reach this aim, four main hypotheses tested in the study. A questionnaire was formed to collect the data needed …
International Journal InternaukaCilt 2018/11, Sayı 11
In the article the essence, tasks, types and peculiarities of formation of marketing strategies of agricultural enterprises in modern market conditions are disclosed.
International Journal InternaukaCilt 2017/6, Sayı 6
The necessity of strategic planning activity. The features of tourism companies and identified specific aspects of the development and implementation of strategic planning of tourism enterprises.
International Journal InternaukaCilt 2015/9, Sayı 9
Approaches to understanding the essence of the concept of «regional marketing» and «regional tourism marketing» were considered, author’s understanding of these categories was grounded. Goals and objectives of regional marketing and strategies to achieve them were defined. The features of …
International Journal InternaukaCilt 2017/2-legacy-2807, Sayı 2
The article discusses ways to improve marketing programs for online stores. Shows the goals and objectives of the marketing program in the Internet for stores.