YİYECEK-İÇECEK İŞLETMELERİNİN SATIŞ ÇABALARINDA ETİK: KASTAMONU İLİ ÖRNEĞİ
Kastamonu Üniversitesi Kastamonu Eğitim DergisiCilt 2010/18, Sayı 1
This study was designed and carried out in order to determine sales efforts that catering firms used to tout for custom and whether these efforts were considered ethical by the customers. While 31,6% of the participants were content with the …